WASHINGTON, DC: The World Wildlife Fund (WWF) has launched ‘Forests Forward’, a programme to encourage companies and other stakeholders deliver strategies for forests that help achieve their business and sustainability goals.
The first US-headquartered companies to sign up are Hewlett Packard, International Paper Company, Kimberly-Clark; Lowe’s Companies and Williams-Sonoma.
Outside the US, programme members include IKEA, Mandarin Oriental and Sofidel Spa plus forest product companies The ALPI Group, Bois et Scierie du Gabon (BSG), Companie des Bois du Gabon, Gabon Wood Industry (GWI), Gabonaise d’Exploitation de Bois (GEB), Interholco, The Navigator Company, The New Forests Company, Stora Enso Oyj, Suzano S/A and Veracel.
All the participants have committed to improve the management of 150 million hectares of forest globally by engaging in sustainable forest management and trade, better silviculture, reforestation and ecosystem restoration, and biodiversity protection and recovery.
According to Finnish wood products company Stora Enso, Forest Forward is a natural next step in a 20-year collaboration with WWF to promote the conservation and ecologically sustainable use of forests among private forest owners. Last year the company also certified 1.3 million hectares of sustainable forest in Russia in cooperation with the WWF.
“Sustainable forestry and biodiversity are at the top of Stora Enso’s forest management agenda,” declared Sustainability executive vice president Annette Stube. “The cooperation with WWF is a great example of a collaboration where we can exchange knowledge and findings to accelerate positive change together,” she added.
WWF says Forests Forward will enable companies to define and implement forward-looking, innovative pathways that have positive, clear impacts on forest landscapes and enable investors to make a positive contribution to the global sustainability agenda.
The platform also includes an emphasis on communities and local forest management, calling for recognition of the critical role indigenous people and local communities play in forest conservation.
For more information: email@example.com.
Story Type: News